With the Fall Season

Social media is impacting our lives everyday. You’re on it. You see it. You absorb the information. And BAM! You’ve just been social media-ized.

TV shows on the CW network have begun their marketing campaign with a new sector to channel and promote their shows-social media. They’ve invested their time into new and exciting forms of social media such as the ever-growing Pintrest.

They have set up different Pintrest boards according to their shows. “CW Eye Candy” “The Shirtless Guys of the CW” “Gossip Girl Style” “CW Couples and Love Triangles” are just some of the interesting boards you may pin and keep up to date with on this site. This is a great interactive way to engage the young Americans that usually watch this show. COUGH especially the young girls COUGH . To catch their eyes and attention. All it takes is a simple follow and they’ll be looking at pictures of the hunky guys of Gossip Girl all day.

Their overflow into the twitter world has been expanding as well. Not only can you follow the shows handle specifically, but all the characters as well. For example, Americas Next Top Model has their twitter handle in which you may follow. But along with that you may have some suggested friends such as the judges and contests of the show. Followers may feel a deeper connection in that case because they get to see the personal tweets they send out along with all the promos they usually market.

A new app that I have discovered is that of GetGlue. This app is now available for iPads only but will soon be coming out for iPhones, Androids and the web. This allows you to enjoy a personalized and social guide for TV, movies, and sports. It uses a calendar to see what’s coming up in the future for specific shows. And allows you access for live scores, movies in theaters and streaming picks. Share what your watching with friends, as well as chat with friends who are watching the same show. This is a perfect way to stay interactive with what you have yours eyes “glued” on.